News & Events Archives - Baking & Cooking Made Easy with BUNGA RAYA KU'S | Kasihku Marketing Sdn Bhd

Supporting Talent at Karnival Kerjaya Continental Alor Setar

kasihkuadmin — Tue, 31 Mar 2026 03:35:59 +0000

Sebagai sebahagian daripada komitmen untuk menyokong komuniti tempatan, pasukan HR Bunga Raya Ku’s telah menyertai Karnival Kerjaya Continental Alor Setar bagi mendekati individu yang terkesan dengan penutupan kilang serta membantu mereka mencari peluang baharu.

Melalui penyertaan ini, Bunga Raya Ku’s berpeluang berinteraksi secara langsung dengan pencari kerja, memahami latar belakang mereka, serta memperkenalkan peluang kerjaya yang ditawarkan dalam syarikat.

Inisiatif ini mencerminkan usaha berterusan Bunga Raya Ku’s dalam menyokong tenaga kerja tempatan, khususnya mereka yang sedang melalui fasa peralihan dalam kerjaya. Memberi peluang kedua untuk bangkit dan berkembang adalah sebahagian daripada tanggungjawab sosial yang sentiasa diutamakan.

Bersama, kita terus maju dan berkembang dengan lebih kuat.

Sekiranya anda sedang mencari peluang kerjaya baharu dan ingin menjadi sebahagian daripada keluarga Bunga Raya Ku’s, jangan ragu untuk menghubungi kami:

👉 https://kasihkumarketing.com/career/

@bungarayakus_malaysia Sebagai sebahagian daripada komitmen kami untuk menyokong komuniti tempatan, pasukan HR Bunga Raya Ku's telah menyertai Karnival Kerjaya Continental Alor Setar bagi mendekati bakat-bakat yang terkesan dengan penutupan kilang — serta menawarkan peluang baharu untuk mereka memulakan langkah seterusnya. Bersama, kita terus maju dan berkembang lebih kuat. 💪 Sekiranya anda sedang mencari peluang kerjaya baharu dan ingin menjadi sebahagian daripada keluarga kami, jangan ragu untuk menghubungi kami. 💼 #BungaRayaKus #KarnivalKerjaya #PeluangBaharu #SokonganKomuniti #BersamaKitaMaju ♬ original sound - Bunga Raya Ku’s Malaysia

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New Achievements, New Car

kasihkuadmin — Tue, 31 Mar 2026 02:18:55 +0000

Tahniah kepada team sales Bunga Raya Ku’s yang berjaya mencapai sasaran yang ditetapkan dan membuktikan usaha yang luar biasa sepanjang perjalanan ini.

Sebagai tanda penghargaan, Bunga Raya Ku’s menghadiahkan Toyota Vios dan Corolla Cross kepada mereka yang telah menunjukkan komitmen, disiplin, dan semangat juang yang tinggi dalam mencapai kejayaan bersama.

Ganjaran ini bukan sekadar hadiah, tetapi simbol penghargaan terhadap usaha dan pengorbanan yang telah dicurahkan. Ia mencerminkan kepercayaan bahawa setiap pencapaian besar bermula daripada dedikasi yang konsisten dan semangat untuk terus maju.

Pencapaian ini diharapkan dapat menjadi inspirasi kepada seluruh warga kerja untuk terus berusaha, menetapkan sasaran baharu, dan mencapai lebih banyak kejayaan pada masa akan datang.

Terus maju, terus menyinar.

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New Staff Lounge

kasihkuadmin — Tue, 31 Mar 2026 02:10:59 +0000

Sebagai tanda penghargaan kepada warga kerja, Bunga Raya Ku’s telah melakukan penambahbaikan pada office lounge, menjadikannya ruang yang lebih selesa, kemas dan teratur.

Kini, ruang ini bukan sahaja menjadi tempat untuk berehat dan menikmati waktu makan, tetapi juga menyediakan suasana yang lebih tenang untuk staff melepaskan penat selepas bekerja. Selain itu, ruang solat turut ditambah baik agar lebih selesa dan kondusif.

Dengan konsep santai dan menenangkan, lounge ini direka untuk memberi ruang kepada staff untuk rehat, recharge, dan kembali bekerja dengan lebih fokus dan efektif.

Bunga Raya Ku’s sentiasa komited untuk menyediakan persekitaran kerja yang positif dan menyokong kesejahteraan setiap warga kerja.

Jadi, jangan segan untuk ambil masa rehat, jaga diri, dan nikmati ruang yang disediakan

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Kejap Food Grand Opening – Our Customer Business Expanding

kasihkuadmin — Tue, 17 Mar 2026 06:28:45 +0000

Kejap Food recently marked an important milestone with the grand opening of its new outlet at KL Eco City Mall, reflecting the brand’s continued growth and expansion into a dynamic urban location.

The new outlet strengthens Kejap Food’s presence while allowing the brand to reach a wider audience in one of Kuala Lumpur’s key commercial hubs. This expansion represents a step forward in the brand’s journey, driven by increasing demand and a commitment to continuous development.

The launch was celebrated with a vibrant opening ceremony attended by partners, supporters, and invited guests. The event featured festive elements and traditional performances, creating an atmosphere that symbolised prosperity and a promising beginning for the new outlet.

Beyond the celebration, the expansion highlights Kejap Food’s focus on building a stronger operational presence while enhancing accessibility for customers. It reflects the brand’s ongoing effort to grow strategically while maintaining its core values and service quality.

This new chapter marks another step in Kejap Food’s development, signalling confidence in its direction and readiness for further growth in the future.

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Bunga Raya Ku’s Honoured with Superbrands Award 2024

kasihkuadmin — Sat, 07 Mar 2026 06:52:37 +0000

Bunga Raya Ku’s has achieved Superbrands Status 2024, a recognition awarded to brands with strong reputation, credibility, and consumer trust.

Founded in the United Kingdom in 1994, Superbrands identifies outstanding brands across global markets. The programme evaluates companies based on reputation, brand strength, and market presence.

For Bunga Raya Ku’s, this recognition reflects decades of dedication to quality, consistency, and customer confidence.

What Superbrands Recognition Means

Superbrands highlights brands that demonstrate strong market influence and lasting consumer trust.

Industry experts evaluate brands based on several criteria, including:

Brand reputation
Market visibility
Consumer loyalty
Distinct brand identity

Because of this rigorous evaluation process, Superbrands Status signals that a brand stands out in its category

A Brand with Enduring Presence

For Bunga Raya Ku’s, this milestone reflects decades of dedication to building a reliable and recognisable brand.

Since 1957, the company has focused on developing products that meet the everyday needs of households while maintaining dependable quality and familiar taste. Over the years, these principles have helped establish Bunga Raya Ku’s as a trusted name within the Malaysian food industry.

The Superbrands recognition acknowledges the continued strength of that reputation.

Appreciation to Our Supporters

Brand achievements are made possible by the people who believe in them.

Bunga Raya Ku’s extends its gratitude to the customers, partners, and team members whose continued support has contributed to the brand’s growth and recognition.

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Bunga Raya Ku’s Achieves Two Malaysia Book of Records Recognitions

kasihkuadmin — Sat, 07 Mar 2026 03:33:37 +0000

Bunga Raya Ku’s proudly celebrates a remarkable milestone as two of its innovative products have been officially recognised by the Malaysia Book of Records (MBOR). The recognition highlights the company’s continuous dedication to product development, quality, and consumer convenience.

Both Krispiku Frying Premix and Quicku Instant Dessert Premix received Malaysia Book of Records titles, marking a significant achievement for the brand and reinforcing Bunga Raya Ku’s position as a trusted food product innovator in Malaysia.

Krispiku Frying Premix

Malaysia Book of Records – Longest Lasting Crispiness for Frying Premix (9 Hours)

Krispiku Frying Premix was recognised by the Malaysia Book of Records for achieving the “Longest Lasting Crispiness for Frying Premix”, maintaining crispiness for an impressive 9 hours.

Crispiness is a defining characteristic of quality fried food, and Krispiku’s specially formulated blend ensures that fried chicken remains crunchy on the outside while retaining juiciness inside.

Designed with both home cooks and food businesses in mind, Krispiku simplifies the frying process while delivering consistent results.

The preparation requires only three simple steps:

Marinate
Coat
Fry

There is no need to add eggs or additional ingredients, making it a convenient solution for efficient cooking without compromising texture or flavour.

Quicku Instant Dessert Premix

Malaysia Book of Records – Most Variety of Instant Dessert Premix (28 Flavours)

Quicku Instant Dessert Premix achieved another Malaysia Book of Records recognition for the “Most Variety of Instant Dessert Premix”, offering an impressive 28 delightful flavours.

The product was developed to simplify dessert preparation while still delivering enjoyable flavours and textures. With Quicku, preparing dessert becomes effortless.

The process requires only two simple steps:

Add hot water
Chill until set

This straightforward preparation removes the need for lengthy cooking or complicated recipes, allowing anyone to create delicious desserts quickly and conveniently.

The wide variety of flavours ensures that consumers can explore different dessert options while enjoying the same easy preparation process.

A Shared Achievement

These recognitions would not have been possible without the continued support of customers, partners, and the dedicated team behind Bunga Raya Ku’s.

Customer feedback and loyalty have played an important role in driving innovation and encouraging the development of products that combine convenience with quality.

Continuing to Innovate

The Malaysia Book of Records recognitions for Krispiku Frying Premix and Quicku Instant Dessert Premix represent more than milestones. They reflect Bunga Raya Ku’s commitment to innovation and its dedication to creating products that simplify cooking while delivering reliable results.

As the brand continues to grow, Bunga Raya Ku’s remains focused on developing food solutions that bring convenience, quality, and enjoyment to households and businesses alike.

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World Halal Excellence Awards (WHEA) 2024

kasihkuadmin — Mon, 16 Feb 2026 02:17:56 +0000

Celebrating Bunga Raya Ku’s Journey of Quality, Trust & Innovation

World Halal Excellence Awards (WHEA) 2024 – Honouring Excellence, Elevating Halal

Excellence is built on heritage. Growth is forged through purpose. Recognition becomes meaningful when it reflects the trust of the community it serves.

At the World Halal Excellence Awards (WHEA) 2024, one Malaysian household name stood proudly among the nation’s most respected halal industry leaders — Bunga Raya Ku’s.

Organised annually by the Halal Development Corporation (HDC), WHEA represents the highest standards of halal leadership, governance, and innovation across the global halal ecosystem.

For Bunga Raya Ku’s, this recognition marks not only achievement, but affirmation.

A Prestigious Moment at Desaru Coast

Bunga Raya Ku’s receiving recognition at WHEA 2024, Desaru Coast Conference Centre, Johor.

Held at the prestigious Desaru Coast Conference Centre on 7 December 2025, the ceremony gathered distinguished policymakers, corporate leaders, and halal industry pioneers.

With the support of the Ministry of Investment, Trade and Industry (MITI) and Kerajaan Negeri Johor, the event symbolised Malaysia’s continued commitment to strengthening its global halal leadership.

For Bunga Raya Ku’s, standing on that stage reflected decades of dedication — from product formulation to compliance systems, from distribution networks to brand trust.

A Legacy Built Since 1957

Bunga Raya Ku’s traces its roots back to 1957 — growing from modest beginnings into one of Malaysia’s trusted halal food brands under Kasihku Marketing Sdn. Bhd.

Today, the brand offers a diverse portfolio including:

Baking and cooking essentials
Instant dessert and jelly powders
Herbs and spices
Premixes and flour-based products

Every product reflects strict adherence to halal integrity and quality frameworks including JAKIM halal certification, ISO22000, HACCP, GMP, and MeSTI standards.

This operational discipline is what positions the brand not merely as a manufacturer — but as a guardian of consumer trust.

Halal Prominent Brand Excellence Award

At WHEA 2024, Bunga Raya Ku’s was honoured with the Halal Prominent Brand Excellence Award — a recognition reserved for brands that demonstrate consistent excellence, compliance leadership, and strong market presence.

This award reflects:

Commitment to halal governance
Continuous product innovation
Scalable and responsible growth
Nationwide retail accessibility
Long-standing consumer confidence

It validates the brand’s role in shaping Malaysia’s evolving halal economy.

More Than Recognition — A Responsibility

In today’s competitive food landscape, halal excellence requires more than certification. It demands operational precision, quality assurance, traceability, and forward-thinking innovation.

Recognition at WHEA reinforces Bunga Raya Ku’s responsibility to:

Elevate industry standards
Strengthen brand credibility
Expand responsibly into new markets
Continue serving Malaysian households with integrity

Looking Ahead

This milestone is not an endpoint — it is momentum.

As global demand for halal-certified, high-quality food products continues to grow, Bunga Raya Ku’s stands prepared to evolve, innovate, and lead with purpose.

Because excellence is not simply achieved — it is sustained.

@bungarayakus_malaysia Bunga Raya Ku's kini diiktiraf sebagai Halal Prominent Brand Excellence Award 2024! ✨ Kami amat bersyukur menerima anugerah ini di World Halal Excellence Awards 2024 di Desaru Coast Conference Centre. Terima kasih kepada @hdcmalaysia (Halal Development Corporation Berhad) atas pengiktirafan ini. Anugerah ini adalah hasil sokongan anda semua, pelanggan, komuniti dan team Bunga Raya Ku's yang sentiasa bersama kami. 💛 Prinsip “Halal Lagi Bersih” sentiasa menjadi janji kami, dari kilang hingga selamat ke tangan pengguna, untuk rasa yang yakin, bersih dan terjamin halal. Tahniah juga kepada semua pemenang lain WHEA 2024! Sama-sama kita angkat martabat industri halal Malaysia ke peringkat dunia. 🇲🇾✨ Terima kasih kerana menjadi sebahagian daripada perjalanan Bunga Raya Ku's! Terus sokong jenama halal tempatan. 💛 #fyp #WHEA2024 #worldhalalexcellenceaward #Bungarayakus #Halal ♬ original sound - Bunga Raya Ku’s Malaysia

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The Best Halal Brands Award

kasihkuadmin — Wed, 04 Feb 2026 01:59:44 +0000

Celebrating Bunga Raya Ku’s Commitment to Halal Excellence

The Best Halal Brands Award recognises brands that consistently uphold quality, integrity, and halal compliance across their operations. The platform brings together respected industry leaders and businesses that have demonstrated strong governance, consumer trust, and operational discipline.

For Bunga Raya Ku’s, participation in this award reflects more than recognition. It represents our continued dedication to maintaining standards that align with both regulatory requirements and customer expectations.

Excellence is not achieved overnight. It is built through consistency, accountability, and long-term commitment to quality.

Recognition That Strengthens Responsibility

The Best Halal Brands Award serves as an important benchmark within the halal industry. It highlights brands that not only meet certification standards but actively implement structured quality control, transparent sourcing, and compliance-driven processes.

For Bunga Raya Ku’s, this recognition reinforces our commitment to:

Maintaining strict halal assurance procedures
Ensuring product consistency and safety
Strengthening consumer confidence
Enhancing brand credibility within the halal ecosystem

Halal integrity remains central to our operations. Every stage — from ingredient selection to final production — is managed with careful oversight and quality assurance.

Strengthening Industry Presence

The award platform also provided valuable engagement with fellow halal industry players, offering opportunities for collaboration and strategic growth. Being part of this recognition affirms our position among brands that prioritise responsible business practices and sustainable development.

As the halal market continues to expand, maintaining discipline in compliance and innovation becomes increasingly critical. Bunga Raya Ku’s remains focused on adapting, improving, and delivering products that meet evolving industry standards.

Halal Prominent Brand Excellence Award

This award reflects:

Commitment to halal governance
Continuous product innovation
Scalable and responsible growth
Nationwide retail accessibility
Long-standing consumer confidence

It validates the brand’s role in shaping Malaysia’s evolving halal economy.

Moving Forward with Confidence

Recognition at The Best Halal Brands Award strengthens our resolve to continue building a brand defined by trust, quality, and accountability.

Bunga Raya Ku’s will remain committed to upholding halal excellence while delivering value to customers, partners, and the wider community.

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The SME’s Best Brands Award

kasihkuadmin — Sun, 01 Feb 2026 03:37:45 +0000

Bunga Raya Ku’s Recognised with The BrandLaureate SMEs BestBrands Award 2023

Brand recognition carries its greatest meaning when it reflects years of commitment, consistency, and the trust of the community it serves.

Bunga Raya Ku’s is honoured to receive The BrandLaureate Brand of The Year SMEs BestBrands Award 2023, presented by the World Brands Foundation (TWBF). Established in 2006, The BrandLaureate Awards celebrate brands that demonstrate excellence in brand leadership, credibility, and industry impact.

For Bunga Raya Ku’s, this recognition represents an important milestone in the brand’s continuing journey of growth and development.

A Milestone in Brand Development

Receiving the BrandLaureate SMEs BestBrands Award marks a significant step in strengthening the Bunga Raya Ku’s brand identity.

While the company has built its reputation through decades of dedication to quality products and reliable service, the award highlights the evolution of Bunga Raya Ku’s into a brand that consumers recognise and trust.

Brand building is not achieved overnight. It requires continuous effort, discipline, and a long-term commitment to maintaining quality and consistency.

Moments from the Award Ceremony

For more than 70 years, Bunga Raya Ku’s has focused on delivering value to consumers through product quality and dependable service.

This long-standing commitment has allowed the brand to build meaningful relationships with customers, partners, and communities across generations.

The BrandLaureate recognition reflects the dedication behind this legacy — one built on consistency, responsibility, and continuous improvement.

Recognition from the World Brands Foundation

Organised by the World Brands Foundation, The BrandLaureate Awards recognise brands that demonstrate excellence in brand strategy, leadership, and market influence.

Being recognised on this platform places Bunga Raya Ku’s among brands that actively invest in building strong brand identity while maintaining credibility and consumer trust.

A Shared Achievement

This recognition belongs not only to Bunga Raya Ku’s, but also to the customers, partners, and team members who have supported the brand throughout its journey.

Their continued trust and support have played a vital role in shaping the brand’s development and success.

@bungarayakus_malaysia Celebrating Excellence ✨ our company has been awarded the prestigious The BrandLaureate Brand of The Year SMEs BestBrands Award for 2023! We're thrilled to share a sneak peek of the incredible team who brought home the award at the prestigious Brand Laureate Awards! ✨ This recognition is a testament to our dedication to innovation, customer service, and excellence in everything we do. We're incredibly proud of our team and excited about what the future holds! #BrandLaureateAwards #AwardWinner #ProudTeam #Celebration #Success #ThankYou #OnwardsAndUpwards #BungaRayaKus #alwaysinourlife #since1957 #TasteOfHome #TasteOfMalaysia #sejak1957 #SentiasaBersamamu ♬ original sound - bungarayakus.os - Bunga Raya Ku’s Malaysia

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Celebrating Milestones and Embracing the Future

kasihkudesign — Sat, 16 Dec 2023 23:47:27 +0000

Winning The BrandLaureate: Brand of The Year SMEs BestBrands for the year 2023!

Alor Setar, December 17, 2023 – Bunga Raya Ku’s are delighted to announce that we have won the prestigious award, The BrandLaureate: Brand of The Year SMEs BestBrands for the year 2023! This momentous event was celebrated on a glamorous evening, with a dazzling stage and an enthusiastic atmosphere, where winners converged for the recognition of our hard work and dedication.

This prestigious recognition is a testament to the dedication, innovation, and excellence that define our brand. For 70 years, our focus has been on delivering quality and service in FMCG products and this achievement holds profound significance for us, marking a pivotal moment in our branding journey.

A heartfelt thank you to The BrandLaureate Prof. Dr. KK Johan and the esteemed judges. Their acknowledgment is not just an award but a starting point for a new and exciting chapter in Bunga Raya Ku’s branding adventure. Furthermore, a very special thanks and appreciation to our valued stakeholders and customers, suppliers and partners. Your continued support and patience have been instrumental in our success, and for that, we are truly grateful.

Acknowledging the Journey: Resilient Team Leaders & Dedicated Team

A special shoutout to our resilient team leaders who navigated challenges, from the COVID-19 lockdown to supply chain disruptions. Despite obstacles, we’ve expanded our team, maintaining job security during the pandemic. Additionally, we adhered to regulatory updates, diversified our product range, and activated our branding and marketing division.

On the other hand, during the pandemic, we also achieved historic records in sales growth, sales value, and performance efficiency. Nonetheless, this success is a result of late-night discussions, persistent execution, swift adaptation, and team unity. Despite the challenges, we always put trust in our goals, continuous improvement, and innovation.

Let’s continue making our families, community, customers, and country proud. In conclusion, a big thank you to all the fathers, mothers, husbands, wives, daughters, sons, leaders, team members, and family who have supported us along the way.

Branding Journey Commences: Towards Becoming Brand Leaders

This marks the beginning of our branding journey. Additionally, let’s aspire to be the brand leaders for our future. With an abundance of blessings, greatness awaits us. Our sole goal is efficiency growth, attained by delivering higher value without excuses. Let’s continue in doing whatever is necessary and possible to deliver miracles.

For more information, please visit our Offical Facebook Page at
https://www.facebook.com/share/RNiu52Nkss8U8snH/?mibextid=WC7FNe

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